Are you a job seeker who does not believe that a cover letter will help your application stand out? Perhaps you think it’s a waste of time or that it won’t get read. What if it does get read? Here are a few important characteristics of all cover letters.
- Give an Explanation: Cover letters are meant to accompany your resume. While your resume should illustrate your skills, achievements, and results, choose at least 2 elements from your professional history that really stand out. Use these items to provide an in-depth explanation within your cover letter.
- Highlight an Opportunity: If you’ve followed the company for a while, conducted an informational interview with someone on the inside, or were referred, use the cover letter as an opportunity to name drop. This should always be done tactfully. Remember that hiring managers often look in-house or solicit referrals when it comes to hiring. Use your opportunities wisely.
- Share your Knowledge: Talk about what you know about the organization. For example, if a recent organizational challenge has been highlighted in a report, on social media, or through another venue, briefly address how you can contribute to the solution. This helps the hiring manager see that you are familiar with the company’s inner workings.
- Illustrate Follow Through: All cover letters should close with an invitation to connect. Be sure to follow through. For example, if you indicate you will follow up on Wednesday, be sure to do so on Wednesday…not Thursday or Friday.
Cover letters are still a great way to reveal your strongest skills to a hiring manager. If your resume and cover letter were separated during the application process, would your cover letter alone be enough to peak an employer’s interest? If not, it is time to review and revise it.
MeSheet® provides customized cover letters as a part of all resume packages. Contact us to schedule your free 15-minute consult.